The foundation of a house not only creates a strong, level platform upon which to build, it also defines the rest of the design and function of the house. In the same way, a strong brand highly influences the success of a business.

This article backs up our theory that happy music has the power to establish cooperation and support in the workplace. When coworkers confine music to their headphones, barriers to collaboration are created.

We carry around computers in the palms of our hands and spend hours in front of screens. Because of this, it’s more important than ever for your brand to be present on digital platforms in order to grow your audience and relevance.

If you have ever visited our office, you’ve most likely been greeted by our four-legged employees, Linus and Gunner. We might just seem like crazy dog people, but there is a method to the madness on why we love having our pups with us during the work day.

It really isn’t rocket science, but we’ll stick with that analogy just for kicks.

Often, the hardest thing when beginning a project is simply just starting. A well thought out creative process will help ideas flow and spark creativity. Whether you are working on a big project or are in a rut, or want to kickstart a new project, our best tips for a successful brainstorm session will help you get that ball rolling.

Have you ever listened to an expert talk about their field of study and been completely lost? When it comes to describing your business and what you do best, you are the expert. In order to captivate your audience (aka your potential consumer), your storytelling approach is critical.

Building an effective website requires an in-depth understanding of your brand, your customers, and your goals. These are the building blocks from which your website will be constructed, and provide details that designers can use to create smart, functional, and effective websites.

Slaying the naming, logo design and brand identity game has never been more important.

Your product speaks for itself. Once the proverbial “they” get their hands on your company’s service, the business will come. Your reputation and word-of-mouth pay the bills. Mmhmm. We believe this, but we also believe you can do better.

If you are starting the process of creating your new logo or brand identity but you don’t know what you are looking for here, we can help you out. Here are 7 types of logo designs to give you some guidance.